How_to_Write_Anything

Are You Writing This Down?

How to Write Anything: A Complete Guide by Laura Brown If you write (and who doesn’t) then this book is an amazing resource. The book literally covers almost any style of writing you could dream up, there are 200 in this massive book. Designed to help you understand how a response can work by using…

HD-Book-Podcast

Welcome to Season 5

Well it’s a start of a new season and with just under 200 business books reviewed I am excited to get to that major goal. I hope you enjoy this new season as much as I enjoy making it. Don’t forget to tweet and Facebook share the reviews so more business people can discover some for…

Risk_Driven_Business_Model

Get More Profit by Harnessing Risk

The Risk-Driven Business Model Four Questions That Will Define Your Company Hardcover by Karan Girotra (and Serguei Netessine) I have an edifying conversation with Karan about business models. I discover that understanding risk is a key component to growing a business. But how do you build with risk factored in. I discover that id you play…

Pick-Up-the-Damn-Phone

Maximize Your Closing Potential

Pick Up the Damn Phone! How People, Not Technology, Seal the Deal by Joanne S. Black You can be doing all sorts of great marketing, but until you pick up the phone and connect your sales will never be as effective. I talk with Joanne and we dive into the new/old approach that top sales…

Sales-Actualization

Selling to a Highly Informed Market

Sales Actualization Outselling the Internet By Dennis O’Neil A fun talk about the predicament that a lot of sales professionals face these days. Extinction is a very real threat and one of the only ways to not become a forgotten figure in your company is to understand that the internet is a great way to…

Consiglieri

The Art of Effective Influence

Consiglieri Leading From the Shadows By Richard Hytner The number one position in a company is often a place that many aspire to but few gain and with this book we learn that the adviser for that position is often overlooked. We discover that by helping the ones in the hot-seat if often a better…

Decoded-Company

Using Big Data to Grow a Company

The Decoded Company Know Your Talent Better Than You Know Your Customers by Leerom Segal and Aaron Goldstein Google amazes us by generating answers before we’ve even finished asking a question. Facebook curates our uniquely individual news-feeds. At most workplaces, it’s still one-size-fits-all policies, processes, and tools. Yet companies like Google, Starbucks, and Whole Foods…