Results

R.J. Lewis – A Powerful Pill Worth Swallowing

RESULTS The Future Of Pharmaceutical And Healthcare Marketing by Scott Weintraub, R.J. Lewis, Roger Zan, Brad Sitler Disruption creates opportunity for those who embrace change. New winners and losers will emerge. This book will help you and your companies thrive in the age of disruption and navigate a changing environment. The informational and technological revolutions…

Beyond-Fair-trade

Mark Pendergrast – A story of Beans and Dreams

Beyond Fair Trade Coffee How One Small Coffee Company Helped Transform a Hillside Village in Thailand by Mark Pendergrast “What does compassionate capitalism look like? Mark Pendergrast shows us in this enlightening story of tribal life, opium, missionaries, market trends, a Thai antiques dealer, a mining entrepreneur and coffee.” Abigail Carroll, author of Three Squares:…

Monster-Loyalty

Jackie Huba – How to Make Your Community Go Gaga

Monster Loyalty How Lady Gaga Turns Followers into Fanatics by Jackie Huba Famous for her avant-garde outfits, over-the-top per­formances, and addictive dance beats, Lady Gaga is one of the most successful pop musicians of all time. But behind her showmanship lies another achievement: her wildly successful strategy for attracting and keeping insanely loyal fans. She’s…

Local-Lead-Generation

Kevin Jordan – How to Market Locally to Grow Faster

Small Business Owner’s Guide To Local Lead Generation Proven Strategies & Tips To Grow Your Business! by Kevin Jordan with Ray L. Perry, Justin Sturges, Phil Singleton, Mark Z. Fortune as contributing authors There is no way the small business owners can out-spend big brands in their markets. However in the local marketing arena, it’s…

The-Culture-Engine

Chris Edmonds – Powerful Tools to Supercharge Your Biggest Assets

The Culture Engine A Framework for Driving Results, Inspiring Your Employees, and Transforming Your Workplace by S. Chris Edmonds The Culture Engine is a guide to strategically planning a culture by compiling the company’s guiding principles and behaviors into an organizational constitution. Decide which behaviors and attitudes are desired in the organization. Secure leader commitment…