Aesops-Keys-to-Profitable-Marketing

No Sour Grapes in These Marketing Ideas

Aesop’s Keys to Profitable Marketing by Dr. Betsy Kruger In our talk I discover why we should delight top customers and dig into the strategy around the marketing ideas found in the book. We talk about the importance of focusing on quality, why you should compete in your market with your businesses strengths, only target key prospects to…

101-Project-Managent-Tips

Managable Tips from a Master Project Manager

101 Tips for the Enlightened Project Manager by Joseph T. Drammissi I have a great chat with Joseph about his book and all the amazing knowledge that is packed into it. Applying just some of the tips from the book will significantly improve the performance of you and your team in ways that will be…

BestPossible-Enterprise

Mastering Growth Moves to Dominate Your Industry

The BestPossible Enterprise A Comprehensive Guide to Optimal Profits by Andrew Bielat and (Eugene L Bryan PhD) How would you like to know the best possible move for your company to make? Well that’s what this book is all about. It’s not about forecasting, it’s about taking all the numbers you have already and crunching them…