F.U. Money Make As Much Money As You Want And Live Your Life As You Damn Well Please! by Dan Lok I talk with Dan about how anybody can make enough money to afford to stop working and start having fun in life. Imagine how your life would change if you knew what it really…
The Old Rush Marketing for Gold in the Age of Aging by Peter B. Hubbell The age of aging will begin in 2014 as the last of the baby boomers turn 50. No other global trend will do more to impact the way we live, think, act, and interact with brands for the next twenty…
Now that we are into 2015 it’s a great time to refocus on your business goals for the year. Check out the following books and I hope they come in handy. We will be back next week with some new books to keep you company. Get your business plans and goals onto one piece…
Welcome to another look back at some great interviews. I hope you enjoy them and have a great holiday break. Don’t forget that we will be starting out the new year in a couple of weeks. This book was a lot of fun to talk about. I have mentioned it during other interviews when…
Over the past several years I have had the opportunity to chat with some great people and some of those interviews still resinate with me. Here are links to those shows. I hope you enjoy them and look forward to introducing you to more great books in early january 2015. Today is a Good Day to Die:…
The Curious One From Food Stamps to CEO, One Woman’s Journey through Struggle, Tragedy, Success and Love By Chelsea Berler I discover how her strength and belief in herself allowed her to come through the struggle and heartbreak of her childhood and eventually make a dent in the world she tried for so long to understand.…
Aesop’s Keys to Profitable Marketing by Dr. Betsy Kruger In our talk I discover why we should delight top customers and dig into the strategy around the marketing ideas found in the book. We talk about the importance of focusing on quality, why you should compete in your market with your businesses strengths, only target key prospects to…
With Love and Quiches A Long Island Housewife’s Surprising Journey from Kitchen to Boardroom By Susan Axelrod Susan and I have a fun chat about how her life has been changed by building up an impressive company that is all about great taste. We cover the stories from the days of making Quiches in her…
Why Men Like Straight Lines and Women Like Polka Dots Gender and Visual Psychology by Gloria Moss In this interview, we talk about how companies don’t understand what men and women are looking for in the visuals that are presented to them – whether designs, products, retail interiors or advertising – and the fact that…
101 Tips for the Enlightened Project Manager by Joseph T. Drammissi I have a great chat with Joseph about his book and all the amazing knowledge that is packed into it. Applying just some of the tips from the book will significantly improve the performance of you and your team in ways that will be…