Mastering Growth Moves to Dominate Your Industry

The Best Possible Enterprise A Comprehensive Guide to Optimal Profits by Andrew Bielat and (Eugene L Bryan PhD) How would you like to know the best possible move for your company to make? Well that’s what this book is all about. It’s not about forecasting, it’s about taking all the numbers you have already and crunching…

Get More Profit by Harnessing Risk

The Risk-Driven Business Model Four Questions That Will Define Your Company Hardcover by Karan Girotra (and Serguei Netessine) I have an edifying conversation with Karan about business models. I discover that understanding risk is a key component to growing a business. But how do you build with risk factored in. I discover that id you play…

Using Big Data to Grow a Company

The Decoded Company Know Your Talent Better Than You Know Your Customers by Leerom Segal and Aaron Goldstein Google amazes us by generating answers before we’ve even finished asking a question. Facebook curates our uniquely individual news-feeds. At most workplaces, it’s still one-size-fits-all policies, processes, and tools. Yet companies like Google, Starbucks, and Whole Foods…

A Master Class in Lead Generation

The New Rules of Lead Generation Proven Strategies to Maximize Marketing ROI By David T. Scott Marketing and lead generation for a large organization isn’t easy and this book tackles the tough questions you will run into. Sales and marketing are changing rapidly and you need to be using as many tools as possible to…

Top Advice for Aspiring Leaders

The Case of the Missing Cutlery A Leadership Course for the Rising Star by Kevin Allen The “modern day Don Draper” is back on the show. This time with a fun short but fascinating book on leadership. We chat about the effect leadership has on a person and simple steps it takes to keep your…